If you were born anywhere from 1997 to 2015, you fall into the Gen Z category. While some of the older people in this group may think they’re more like millennials, the Gen Z category is flexible. Depending on who you ask, Gen Z might go from 2000 onwards. Either way, Gen Z is the teenagers and young adults of today. They’re the people dominating trends and taking over the internet. Our articles cover everything you need to know about the latest gen z trends. It might be a environmental cause that everyone is talking about or the latest aesthetic that Gen Z has created on TikTok. If you want to understand Gen Z, you’re in the right place. Read more in the articles below.
TikTok is our number one source of beauty inspiration. It’s where we go when we’re on the hunt for the best hair hacks. When we first came across this French braid hack, designed to hide greasy roots, we instantly fell head over heels. TikTok has been the home of some of the biggest hair trends of 2021, including heatless curls and ‘90s-inspired buns. The short video format of TikTok means that it’s easy to follow hair tutorials without having to watch an entire YouTube video.
Does anyone else struggle with their bronzer? Raise your hand! While we love the sculpted look that it gives us, bronzing and contour are one part of our makeup routine that we’ve come to dread. You want to create a look that is sculpting but natural. It can be a difficult balancing act. Now thanks to TikTok, we’ve finally got the makeup hack that we’ve been waiting for.
This guide only highlights 6 of the thousands of Gen-Zers who inspire us everyday. They’re the people we follow on social media and whose journeys we’re privileged to be a part of. These inspiring individuals show that you’re never too young to make a difference and that change more often than not comes from the young.
What did we ever do before TikTok? If we’re not talking about beauty trends, then we’re talking about a recipe or song that’s gone viral on the platform. One of the latest trends to go viral on TikTok is a whipped lemonade drink that will help you transition from summer to autumn.
The fashion community on TikTok is genius. Their hacks are revolutionary and will change how you get dressed every day. They have hacks and solutions to problems you didn’t even realise that you had. Downloading TikTok during the pandemic was probably one of the best things we ever did.
The claw clip is finally making a reappearance in fashion trends thanks to Gen Z and millennials. This hair accessory is effortlessly chic and an easy way to pull your hair back when you’re on the go. The messy your hair, the better. Forbes even went as far as to say that the claw clip is the hair accessory of 2021.
Perfume is one of the most intimate products that we own. It’s something that only those closet to you get to experience. While a strange can see your lipstick, only those who get up close and personal can experience the allure of your fragrance. Like most things, TikTok has played a role in bringing back the allure and glamour of fragrances and perfumes. In fact, there’s one that virtually owes its success to the video-sharing platform. #PurfumeTok is one of the most influential niches within the platform, helping to make or break the success of newly released perfumes, while bringing old favourites back as popular must-have scents.
The future is here. You may have heard of Forbes’ iconic “30 under 30” or “power lists”. We thought it was time to turn our attention to the next-generation of influencers, entrepreneurs, and leaders who are changing the industry from the inside. These Gen-Zers are fighting everything from the patriarchy to climate change and fast fashion.
TikTok is the king of trends. The viral video-sharing app has become the unlikely home of fashion and beauty trends (along with just about everything else!) online. Do you want to lean how to make whipped lemonade? Go to TikTok. Do you want a review on the latest Kylie Cosmetic collection? It’ll be on TikTok. Do you want to shake up your makeup routine? TikTok is the perfect place to start looking. While Instagram has had its day in the sun, TikTok is able to turn a viral video into a trial quickly than you can say “video sharing”.
TikTok is where we all go for the latest trend. The video sharing app experienced a turbo charge of growth during the pandemic, going from a niche platform to the app that is calling the shots for every trend. It’s YouTube for the next-generation of wannabe makeup artists and beauty enthusiasts. Gen Z are everywhere you look on the app, bringing in new trends and genius makeup hacks that we never knew we needed.
One of the biggest trends in beauty right now is neon. It’s neon lights everywhere you look. The resurgence of the beauty trends is in no small part due to the Y2K aesthetic, which is making everyone experiment with colour. It’s no surprise that after almost 18 months of living through a pandemic, that people want to see colour back in their lives. Neon eyeshadow is an easy way to experiment with colour without having to buy a whole new makeup bag.
Y2K is one of the biggest trends right now. Whether it’s fashion or beauty, everyone is talking about the trends that dominated the early 2000s. Whether it’s nostalgia for millennials or discovering trends for the first time, Y2K is one aesthetic that we’re seeing everywhere. Everyone from beauty editors to celebrities and influencers are rocking the Y2K trends. Whether it’s space buns, thin brows, or ombre lips, it’s time to shake up your beauty routine with a touch of Y2K. We’re deep diving into the world of Y2K to see what all the hype is about and the trends that everyone is talking about. Spoiler alert: it’s more than just an aesthetic, it’s a way of life.