
March 30, 2022
NewsTikTok is our go-to place for beauty inspiration. The social media platform has its finger on the pulse when it comes to the latest trend. If there’s anywhere that is calling the shot in the beauty industry right now, it’s TikTok. So, it should come as no surprise that we’ve turned to the viral video sharing app to help us predict the leading beauty trends for 2022.
We think this video by TikTok user @millieleer hits the nail on the head. The beauty trends she predicts as being winners for 2022 are ones we’re already starting to see dominate the industry. With over 770,000 followers and 27 million views, Mills is one of the leading beauty influencers on TikTok – and famous for her iconic eyebrows.
Read on to find out about the biggest beauty trends for 2022 – by TikTok’s viral beauty influencer, @millieleer.
The trend that Mills predicts will dominate the beauty industry in 2022 is the so called ‘clean makeup’ look. It’s a trend that’s similar to the aesthetic of brands like Glossier and Olaplex. This trend focuses on blurring instead of hiding your skin. It’s about ‘barely there’ makeup and accentuating your natural beauty through minimalistic makeup.
While skincare plays an essential role in perfecting this trend, Mills’ video focuses on how to create this 2022 beauty trend using makeup products. With over 101,000 likes on the video, it’s clear that Mills’ prediction for 2022’s biggest beauty trend has caught the attention of TikTok users everywhere.
The good news is that the ‘clean makeup’ trend is one you can re-create at home with products you’re almost guaranteed to already have in your makeup bag. It’s the perfect on-the-go look and the ultimate daily makeup routine for the “that” girl look.
What we love about the ‘clean makeup’ beauty trend is that it only requires a hand-full of products. It’s quick, easy, and affordable. You can jump on this makeup trend as a beginner or a makeup aficionado.
Mills offers a look into how she creates her signature ‘clean makeup’ look by sharing a quick step-by-step tutorial on your video. You can probably re-create the tutorial at home in the same time that it takes you to read this article.
We’re breaking down Mills’ makeup tutorial for the ‘clean look’ trend down step-by-step.
Kickstart your makeup routine by using a skin tint in a shade that compliments your natural skin tone. Alternatively, you can use a buildable foundation that offers a light-to-medium coverage. A tinted moisturiser is also another option you can use here. You want to avoid using any kind of formula that is heavy on your skin or offers full coverage. Look out for formulas that offer a built-in highlighter or add a pump of liquid highlighter to your skin tint to give you skin a luminous glow. You want to give your skin a healthy, dewy glow that unlocks its inner radiance.
Resist the temptation to cover every blemish on your face. You want to keep your concealer to a minimal and focus it on your problem areas. Work it around your under-eyes to help brighten your complexion and make you appear more awake.
The placement of your concealer is important here. Focusing it upwards and at an angle to your outer-crease will help to naturally lift your face and give you the illusion of slimmer cheeks. You can use a beauty blender for a natural finish.
You want to avoid powder products as much as possible as they can clog your pores and give your makeup a cakey texture. Invest in a liquid contour for a more natural look and blend it across your inner cheekbones and forehead using a beauty blender.
Using your liquid contour and concealer, experiment with the reverse nose trend. This technique evolves applying your contour first and blending it out before adding concealer to highlight your nose. By doing these steps in reverse, it focuses the attention on the area you’re brightening.
Grab a liquid blush to add a little colour to your cheeks, using your handy beauty blender to give the illusion of a natural flush to your cheeks.
Add a coat of lengthening mascara before applying natural wispy lashes.
What do you think of @millieleer’s prediction for the biggest beauty trend of 2022? Is the ‘clean look’ a makeup trend you’ll be trying? Let us know in the comments below!
Healthy, glowing, supple, hydrated skin is definitely the new black! As your body’s largest organ, it is important that you give your skin that extra special TLC and pay attention to the kinds of products you’re using. All through 2021, women (and men) took their skincare into their own hands (literally) and the results have been amazing. We are definitely entering 2022 on a skincare high and thankfully, the trends emerging this year are some that we can definitely get behind!
The beauty industry has been undergoing a major change in recent years. The pandemic saw us all wave ‘goodbye’ to a full-face of makeup with apps like TikTok becoming leaders in creating – and ending – beauty trends. Spotting trends early can help you see which products to add to your makeup bag and which viral content to look out for.
Fast forward to 2022 and it’s a mixture of low-key ‘natural’ makeup and all-out glittery eyeshadow. Whatever your makeup aesthetic is, you’re guaranteed to find a trend that will catch your eye. The beauty industry in 2022 is all about getting out of your comfort zone, trying something new, and being your most authentic self. It’s also about sticking to makeup trends that you enjoy by putting your self-care and wellness first.
We’ve broken down the steps to create the perfect beginner-friendly soft glam routine to show you what this makeup looks involves. If you’re thinking of experimenting with the trend, make sure to bookmark this page to use as your tutorial for the next time you’re doing your makeup.