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The Biggest Beauty Trends That You Need to Try

August 23, 2021

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The Biggest Beauty Trends That You Need to Try

Summer is in full swing and it’s time to shake up your makeup routine. Whether it’s metallic lips, dewy skin, or orange blush, these trends are here to stay. Summer is the perfect time to experiment with your makeup routine and add a pop of colour. It’s officially time for ‘hot girl summer’ and we’re here to round up all the beauty trends that everyone is talking about.


We’re deep diving into the summer trends that everyone from Bella Hadid to Rihanna are rocking this season. As the world starts to slowly reopen after the pandemic, it’s finally time to venture outside and have fun with your beauty routine. We’ve taken a look at the trends that some of the industry’s biggest brands are promoting for summer 2021. Grab your credit card. It’s time to refresh your makeup bag.

Don’t be afraid of colour


If there’s one thing that summer brings with it every year, it’s colour. Draping – a form of contouring that focuses on blush – is becoming one of the biggest trends of the season. Pinks are one hue that you want to fill your makeup bag with during the summer. Pinks and red also work with blue if you want a pop of colour.


For this summer trend, it’s all about creating a grading effect using different hues of blue, pink, and purple. Your eyes are the perfect way of experimenting with these colours. All you need is a handy blending brush and a few matte and iridescent shades. Focus on a strong hue as your base before blending in a metallic layer for an iridescent finish.


If you’re experimenting with this dramatic eye look, keep the rest of your makeup dewy and natural. Eye makeup isn’t for everyone, and you might decide to focus on your lips instead. A strong lip and a glossy lid is one of makeup look that Valentino Beauty is becoming synonymous with.

Keep the eyes on your lips


After a year of hiding our face away with PPE and face masks, it’s time tobring the attention back to our lips. For summer 2021, it’s all about bold colours and a daring metallic finish. If you’re sitting sipping cocktails or lounging at the beach, fall back in love with your liquid lipstick and lip liner.


Don’t be afraid to draw attention to yourself and pull all eyes to your lips. One of Burberry’s staring looks for summer 2021 is a bold metallic gold lip for a sun goddess look.

Reverse makeup application


One trend that we’re all loving is the shift to natural beauty. It’s risen in popularity thanks to the emergence of k-beauty trends within the mainstream and as a result of mask-wearing. The days of heavier and over the top makeup are over. For years, social media has been full of images of makeup artists and influencers creating over the top looks that you wouldn’t wear in real life.


Millennials and Gen Z are the driving force behind the natural beauty trend as they prioritise skincare over beauty products. If you’re looking to jump on the natural beauty bandwagon but aren’t sure where to start, you can take a leaf from the book of Carolina Herrera Beauty.


The brand has been promoting the idea of ‘reverse beauty’. This trend is about starting with your brows and eyes to add definition, before moving onto your base makeup. Starting in reverse order means that you’ll likely end up using less concealer and base products than you usually would, giving you a more natural look.


Reverse beauty routines means that you can have a lighter base that gives you a youthful look, allowing you to play up your eyes and lips. Keep your look natural with curled lashes, a vibrant lipstick, and groomed brows.

Natural skin finish


With the trends shifting towards a more natural look, you want to avoid adding texture to your skin. The finish of your skin is what can make you have a ‘dewy glow’ or a greasy finish. This trend is one that will never go out of style. The secret to creating a natural skin finish is to use only as much foundation as you need.


It’s tempting to think that you need to apply foundation all over your face and to choose a full-coverage foundation. Gucci’s beauty campaign focuses on using foundation where it’s needed, allowing your skin to shine through. You can illuminate your skin with a hint of natural gloss on your lips. If you want to try something different, add the gloss to your eyelids instead of a traditional eyeshadow.


You want to make sure you keep your skin looking naturally shiny than greasy. Your lips are another way to incorporate this trend. Look out for lip products in natural shades of peach, burnt orange, and light rose.

Don’t be afraid to be playful


After a year of wearing little to no makeup, it’s time to start taking risks. Don’t be afraid to play with your makeup and experiment. If it doesn’t work, just wipe it off and you can start again.


Colour clashing is one of the biggest trends for summer beauty. Take your favourite colours and experiment with them. You can take a bright red lipstick and clash it with a lavender eyeshadow. If you’re looking to experiment with colour clashing, keep your base as light and natural as possible. Wearing a heavier base can make your makeup look as though it’s straight from the ‘80s – and not in a good way.


Focus on one aspect of your makeup and keep the rest of your colours soft. You might experiment with a bold blue eyeliner but keep a peachy cheek and lip to balance out your look.

Dewy and glowing skin


We’ve already touched on it before, but dewy skin deserves it own mention on this list. Glowing skin is one of the biggest trends that come back every summer. Keep your heavy powders away for the winter months and choose products that have a cream or liquid formula instead. Avoid contouring too heavily and work with a light hand.


You can try the new trend of soft sculpting and add in a pop of colour to achieve the dewy skin look. Look for lip products that create a stained effect or add a gloss on top of your favourite lipstick. You can also experiment with eyeshadow colours with different finishes, whether it’s a shimmer or metallic. Keep your makeup fun throughout the summer and don’t be afraid to try something new.

Add a touch of green


While pinks and reds are common shades that we reach for during the summer, don’t overlook other trending colours. Green is one shade that we’re seeing everywhere. While you might not want to wear a green lipstick or eyeshadow, you can incorporate the shade using scaffold liner. All you need is a green eyeliner and a neutral shade, working with parallel lines. Wing your eyeliner and keep the second line above the first to create a contrast.


Makeup isn’t a tattoo. If you’re not sure where to start, go bold but keep it minimalistic. You don’t need to use complicated shading or aim for a gradient effect. Sometimes the best looks are the simplest ones.


If you experiment with green and aren’t happy with it, just start again. You have nothing to lose!

Focus on giving your skin the TLC it needs


The beauty industry is slowly switching its focus from makeup to skincare. During the summer, it’s more important than ever to focus on your skin. Don’t forget about the importance of using sunscreen to protect your skin and protect premature aging. Before you pick up your makeup products, start with your skin.


Some of the best products for creating a dewy glow are serums that hydrate your skin to give you a natural glow. If you want to create the look of a sunkissed glow, focus on using hybrid products like a tinted moisturiser that is one shade darker than your natural colour. Your skin will stay hydrated and you’ll look like you’ve just been on holiday.


Once you’ve finished your base, take a light bronzer and apply it to the parts of your face that the sun naturally hits. You won’t be contouring your skin, but instead highlighting with a darker shade. It will give the appearance that you’ve spent a little time in the sun. Another alternative to the traditional contour is to use an orange blush to warm up your face, while keeping your makeup looking natural.
Look out for tinted balms and creams that will hydrate your skin while adding colour. Balms naturally reflect the light and add a shine to your skin, whether you use them on your lips or cheeks. You want to fill your makeup bag with hybrid skincare products that are packed full of hydrating skincare ingredients.


Which beauty trends are you loving for summer 2021? Let us know in the comments below!

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