
March 16, 2023
NewsTikTok has inspired us all to make at least one impulse purchase in 2023. The platform is home to our favourite influencers and the social media that is setting all the trends for 2023. We can guarantee you that you’ve seen at least a few viral beauty products pop up on your FYP.
What we love about trending TikTok beauty products is that most are available at an affordable price point. While you’ll find splurge purchases like the Dyson Airwrap go viral, most products are at a more accessible price point – or come with amazing dupes for a fraction of the price.
TikTok has made us all change up our beauty routine without needing a celebrity bank balance. There’s something for everyone on our list of the 10 viral TikTok beauty products that you should buy in 2023
TikTok went crazy for the Dior Lip Glow. With the product selling out internationally – and not set to come back in stock anytime soon – we’re glad the platform has found a budget-friendly alternative. The ELF Glossy Lip Stain is easy to apply and gives you long-lasting coverage with a little blotting. It’s the go-to lip product you’ll want in your beach bag this summer.
If there’s one thing that TikTok loves, it’s skincare. Paula’s Choice is one of the most popular brands on the platform. Skincare by Hyram, one of the internet’s most popular skincare influencers, has raved about the brand’s 2% BHA Liquid Exfoliant. If it’s got the Hyram seal of approval, it’s an instant ‘add to cart’ for us. This product is a must-have for those with acne-prone or oily skin.
We couldn’t write a list of the 10 most popular viral TikTok products without mentioning the Dyson Airwrap. We can’t scroll through the app without finding someone showing off this must-have hair product. It’ll give you the bouncy blowout of your dreams. Want a cheaper alternative? The One-Step Styler by Revlon is still one of TikTok’s favourite hair products.
Selena Gomez’s Rare Beauty is one of TikTok’s most raved about beauty brands. Not every celebrity finds success with their makeup range, but Selena has hit it out of the park. This liquid blush is the perfect way to create the ‘face-lifting flush’ trend and is a must-have for summer.
Another brand that is all over TikTok is Charlotte Tilbury. One of the brand’s most sought after products is the Hollywood Contour Wand. A little product goes a long way thanks to its innovative applicator that gives you a sunkissed glow.
What we love about TikTok is that it’s inspired the beauty industry to focus on skin-care infused makeup products. NYX’s ‘Bare With Me’ is a medium coverage concealer inside a serum that is easy to apply and perfect for no-makeup days.
Celebrate the end of face mask regulations with a new lipstick for your makeup bag. The Glimmer Glow Lipstick by Essence is inspired by the best of early 2000s beauty. What makes this lipstick different is that it works with your lips’ pH level to create a custom rose tint that complements your complexion.
One of the first skincare brands to go viral on TikTok was the k-beauty inspired ‘Glow Recipe’ brand. While they have several skincare ranges within their brand, the Watermelon collection is their best-seller. Give the brand a try by picking up two of TikTok’s favourite products – the PHA + BHA Pore-Tight Toner and Niacinamide Dew Drops.
A budget-friendly skincare brand that TikTok loves is CeraVe. It went viral thanks to Skincare by Hyram and has been going strong ever since. This affordable skincare brand has something for everyone and can help you build a full routine without breaking the bank. The brand’s most popular product is their renewing SA cleanser that is ideal for acne-prone skin.
With its focus on skincare products, it’s no surprise that TikTok prefers lightweight foundations that sill pack a punch. The L’Oreal Infallible foundation is one of the most popular products on the platform with a budget friendly price tag.
Which of these TikTok approved beauty products will you be buying? Let us know in the comments below!
With spring finally in bloom, it’s the perfect time to give your makeup bag a refresh. It’s out with the old and in with the new. For spring/summer 2022, the makeup trends are all about putting your skin first and not being afraid to make a statement with your makeup. We’re sharing the makeup trends that you want to try for spring and summer 2022. Inspired by the best of TikTok beauty trends, this list is everything you need to know before going on your next makeup shopping trip.
Whether you spend hours scrolling through your TikTok app or have never opened the platform, this article is for you. It gives you an insight into the trends that are dominating the platform and that you can expect to see more people rocking in real life. Another knock-on effect of TikTok trends is that it impacts which products beauty brands choose to release. If a beauty brand spots a trend about to go viral on TikTok, they’ll rush to get ahead of it.
TikTok is the home of some of our favourite hair trends. Whether it’s Ariana Grande-inspired ponytails or a double ponytail, TikTok has a hair trend for everyone. While we love TikTok hair tutorials, we know that they can be difficult to follow – especially if you’re not a seasoned pro at doing your hair.
Do you ever wish that you could charge your eyes? Maybe you think they’re too big. Perhaps you wish you could have larger eyes that stood out against the rest of your features. We all know the power of eyeliner to transform your makeup, but did you know it can do more than that? With the right products and placement, you can drastically change the shape of your eyes within just a few strokes. This makeup hack is one that we found courtesy of TikTok and that we’ve been experimenting with over the last few weeks. We can confirm it really does work – and it’s a gamechanger for your everyday makeup routine. Whether you’re a makeup beginner or a seasoned professional, anyone can recreate this makeup hack at home with products you’ll already have in your makeup bag. Are you ready to transform your makeup look? Grab an eyeliner and follow along below!